I currently work in higher education where I set the strategic vision for the university's web presence. I specialize in creating a sense of unity and teamwork across large and fragmented ecosystems. My digital strategy is rooted in evidence through the use Google Analytics, Microsoft Clarity, and a variety of SEO tools. Through creation of custom dashboards, I translate complex data into actionable insights. This ensures that improvements and iterations are functionally solving real user roadblocks.
I possess a Master's in Information Science with a focus on Human-Computer Interaction, providing me the framework to blend UX strategy with UI design to make complex systems feel intuitive. In addition, I possess a Master's of Education in Instructional Systems Technology which has helped me to understand how people learn and the art of using technology to make the process more efficient, engaging and accessible.
I also hold a Trusted Tester Certificate which validates my ability to conduct manual accessibility audits to ensure WCAG 2.1 AA compliance. For me, compliance isn't about meeting a legal requirement - it’s a commitment to making sure doors are digitally open to everyone. I leverage a comprehensive toolkit, including Axe DevTools, ANDI, and various screen readers in order to ensure full compliance. Beyond testing, I am proficient in documenting these standards through Accessibility Conformance Reports (ACRs) and Voluntary Product Accessibility Templates (VPATs).
My work over the years has included managing CMS migrations, infrastructure upgrades, and Cyber Risk Mitigation initiatives.
Interested in learning more? I'd love to hear from you!
Skills
Areas of Expertise
- Web Strategy
- Data Analysis
- SEO Best Practices
- Accessibility Auditing
CMS Platforms
- Modern Campus
- Cascade CMS
- WordPress
- Concrete CMS
Software & Tools
- Google Analytics
- Looker Studio
- Adobe Creative Cloud
- Jira & Confluence